I am reading: How We Decide, by Jonah Lehrer

As of this writing, it’s only $2.99 on Kindle, and your experiences are like the blade of a comprehension slicing pair of scissors (more on that in a moment).

I’ve been batching the weave-able reading I’ve had on my To-Read list about the brain, figuring that each book would reinforce my learning retention with the others, and help me learn-through my questions:

  1. The book I started with (not exactly about the brain, but related to it via our ideas): Where Good Ideas Come From, by Steven Berlin Johnson: Review here, on Talking Story
  2. Second was Brain Rules by John Medina (very short review on GoodReads, for now.)
  3. How We Decide is my third. There is a short-but-telling interview with the author on the Amazon page which includes this bit; a memorable analogy:

“Herbert Simon, the Nobel Prize-winning psychologist, famously compared our mind to a pair of scissors. One blade, he said, represented the brain. The other blade was the specific environment in which our brain was operating. If you want to understand the function of scissors, Simon said, then you have to look at both blades simultaneously. What I wanted to do in How We Decide was venture out of the lab and into the real world so that I could see the scissors at work.”

I decided to post this earlier than I usually do (as full book review), just in case you want to read along with me: The price is certainly right! (You don’t need the Kindle device itself; you can download it from the Kindle page to your computer.)

I’m just 15% through it, about to start Chapter 3, Fooled by a Feeling, and so far am liking it quite a bit. Lehrer has a very easy-to-read writing style.

Rosa’s Highlights

As a bit of a mini-reader for your own weaving possibilities, here are the highlights I’ve done in the book so far, thanks to the copy-ease of my Kindle account: (Michael Hyatt wrote up a good how-to here: How to get your Kindle Highlights into Evernote.)

If you decide to read along with me, do add your own observations in the comments — we can talk story about them :)

How We Decide: Introduction

From the perspective of the brain, there’s a thin line between a good decision and a bad decision, between trying to descend and trying to gain altitude. This book is about that line. ~ Read more at location 84

Ever since the ancient Greeks, these assumptions have revolved around a single theme: humans are rational. When we make decisions, we are supposed to consciously analyze the alternatives and carefully weigh the pros and cons. In other words, we are deliberate and logical creatures. This simple idea underlies the philosophy of Plato and Descartes; it forms the foundation of modern economics; it drove decades of research in cognitive science. Over time, our rationality came to define us. It was, simply put, what made us human. There’s only one problem with this assumption of human rationality: it’s wrong. It’s not how the brain works. Look, for example, at my decisions in the cockpit. They were made in the heat of the moment, a visceral reaction to difficult events. ~ Read more at location 89

It turns out that we weren’t designed to be rational creatures. Instead, the mind is composed of a messy network of different areas, many of which are involved with the production of emotion. Whenever someone makes a decision, the brain is awash in feeling, driven by its inexplicable passions. Even when a person tries to be reasonable and restrained, these emotional impulses secretly influence judgment. When I was in the cockpit desperately trying to figure out how to save my life—and the lives of thousands of Japanese suburbanites—these emotions drove the patterns of mental activity that made me crash and helped me land. But this doesn’t mean that our brains come preprogrammed for good decision-making. ~ Read more at location 98

There is no universal solution to the problem of decision-making. The real world is just too complex. As a result, natural selection endowed us with a brain that is enthusiastically pluralist. Sometimes we need to reason through our options and carefully analyze the possibilities. And sometimes we need to listen to our emotions. The secret is knowing when to use these different styles of thought. We always need to be thinking about how we think. ~ Read more at location 108

The mind inspires many myths—such as the fiction of pure rationality—but it’s really just a powerful biological machine, complete with limitations and imperfections. Knowing how the machine works is useful knowledge, since it shows us how to get the most out of the machine. But the brain doesn’t exist in a vacuum; all decisions are made in the context of the real world. ~ Read more at location 120

The goal of this book is to answer two questions that are of interest to just about everybody, from corporate CEOs to academic philosophers, from economists to airline pilots: How does the human mind make decisions? And how can we make those decisions better? ~ Read more at location 131

Chapter 1. The Quarterback in the Pocket

The problem with seeing the mind as a computer is that computers don’t have feelings. Because emotions couldn’t be reduced to bits of information or the logical structures of programming language, scientists tended to ignore them. ~ Read more at location 302

For too long, people have disparaged the emotional brain, blaming our feelings for all of our mistakes. The truth is far more interesting. What we discover when we look at the brain is that the horses and the charioteer depend upon each other. If it weren’t for our emotions, reason wouldn’t exist at all. ~ Read more at location 314

When we are cut off from our feelings, the most banal decisions became impossible. A brain that can’t feel can’t make up its mind. ~ Read more at location 342

When a person is drawn to a specific receiver, or a certain entrée on the menu, or a particular romantic prospect, the mind is trying to tell him that he should choose that option. It has already assessed the alternatives—this analysis takes place outside of conscious awareness—and converted that assessment into a positive emotion. And when he sees a receiver who’s tightly covered, or smells a food he doesn’t like, or glimpses an ex-girlfriend, it is the OFC that makes him want to get away. (Emotion and motivation share the same Latin root, movere, which means “to move.”) The world is full of things, and it is our feelings that help us choose among them. ~ Read more at location 379

The evolution of the human brain changed everything. For the first time, there was an animal that could think about how it thought. We humans could contemplate our emotions and use words to dissect the world, parsing reality into neat chains of causation. We could accumulate knowledge and logically analyze problems. We could tell elaborate lies and make plans for the future. Sometimes, we could even follow our plans. ~ Read more at location 468

When it comes to the new parts of the brain, evolution just hasn’t had time to work out the kinks. The emotional brain, however, has been exquisitely refined by evolution over the last several hundred million years. Its software code has been subjected to endless tests, so it can make fast decisions based on very little information. ~ Read more at location 475

When evolution was building the brain, it didn’t bother to replace all of those emotional processes with new operations under explicit, conscious control. If something isn’t broken, then natural selection isn’t going to fix it. The mind is made out of used parts, engineered by a blind watchmaker. The result is that the uniquely human areas of the mind depend on the primitive mind underneath. The process of thinking requires feeling, for feelings are what let us understand all the information that we can’t directly comprehend. Reason without emotion is impotent. ~ Read more at location 495

Chapter 2. The Predictions of Dopamine

The brain is designed to amplify the shock of these mistaken predictions. Whenever it experiences something unexpected—like a radar blip that doesn’t fit the usual pattern, or a drop of juice that doesn’t arrive—the cortex immediately takes notice. Within milliseconds, the activity of the brain cells has been inflated into a powerful emotion. Nothing focuses the mind like surprise. ~ Read more at location 659

When the ACC is worried about some anomaly—for instance, an errant blip on a radar screen—that worry is immediately translated into a somatic signal as the muscles prepare for action. Within seconds, heart rate increases, and adrenaline pours into the bloodstream. These fleshly feelings compel us to respond to the situation right away. A racing pulse and sweaty palms are the brain’s way of saying that there’s no time to waste. This prediction error is urgent. ~ Read more at location 671

This is an essential aspect of decision-making. If we can’t incorporate the lessons of the past into our future decisions, then we’re destined to endlessly repeat our mistakes. ~ Read more at location 679

Human emotions are rooted in the predictions of highly flexible brain cells, which are constantly adjusting their connections to reflect reality. Every time you make a mistake or encounter something new, your brain cells are busy changing themselves. Our emotions are deeply empirical. ~ Read more at location 708

When the mind is denied the emotional sting of losing, it never figures out how to win. ~ Read more at location 791

Dopamine neurons need to be continually trained and retrained, or else their predictive accuracy declines. Trusting one’s emotions requires constant vigilance; intelligent intuition is the result of deliberate practice. What Cervantes said about proverbs—”They are short sentences drawn from long experience”—also applies to brain cells, but only if we use them properly. ~ Read more at location 813

Even when Robertie wins—and he almost always wins—he insists on searching for his errors, dissecting those decisions that could have been a little bit better. He knows that self-criticism is the secret to self-improvement; negative feedback is the best kind. ~ Read more at location 846

The problem with praising kids for their innate intelligence—the “smart” compliment—is that it misrepresents the neural reality of education. It encourages kids to avoid the most useful kind of learning activities, which is learning from mistakes. Unless you experience the unpleasant symptoms of being wrong, your brain will never revise its models. Before your neurons can succeed, they must repeatedly fail. There are no shortcuts for this painstaking process. ~ Read more at location 882

A bit of early weaving, for resourcing later

  1. Written back in February of 2009: Decision Making: How do you do it?
  2. More in my Talking Story tag on decision-making, and on decisions
  3. My Talking Story tag on thinking
  4. A personal favorite, written in June of 2007: Believe in Your Biology

Biology (and the history of our evolution as humans) is something I have definitely become more friendly with since I was force-fed it in school: I like learning how my own biology can make my own observations more logical, or at least soften them with a more comforting understanding … that scissors-blade effect in action!

Value Verbing: Theme 2012 with your Aloha Spirit

In my Makahiki letter, I’d said that I love this time of year because it is Ka lā hiki ola (the dawning of a new day) at its most pervasive moment: We human beings collaborate in self-care, and in our Ho‘ohana intentions. The whole world seems to be in sync, as we collectively look back to assess what we’ve come to know. We corral our confidences and our strengths, and then we look forward, expectantly, and with hopeful optimism knowing those confidences and strengths are packable and adjustable: They’ll remain with us, and they’ll remain useful.

What’s not to love? Aloha January!

Well, in a word, the overwhelm, especially in January’s looking-forward progression. There is a lot to sort through and make decisions about, especially if you try to mix new learning into the batch — it’ll be new learning, and so you’re essentially mixing in batches of unknowns. You’re taking some chances, and turning your resolve into another experiment.

There are two trends I’m seeing, where people are trying to self-manage, get better organized, and habit-create more effectively: Word themes and inputs.

Inputs over Outputs

I’m liking the focus on inputs (your activities: what you actually do) over outputs (the end-result outcomes, like goals and objectives).

We have more control with inputs — as the value of ‘Imi ola reminds us, we create our own destiny with each action we personally take. There are several more variables which will contribute to the success or failure of outputs, and they often have to do with other people, whose decisions (and thus actions) are ultimately out of our control. If the only inputs we can effectively direct and control well are our own, we are wise to concentrate our efforts wherever ‘me, myself, and I’ comes into play.

We may want to include others, so corroboration is a good thing. Thus wouldn’t we be wiser to focus on it as an input? How do we collaborate with others? What are the confidences and strengths of our own behavior, and how will we remain humble and open-minded (Ha‘aha‘a, the value of humility) so we become even better, and continue to grow?

Word themes

There’s no doubt about it, words are powerful. To state your choices deliberately, and then commit to them can be highly effective — as long as you actually follow through.

The potential problem I am seeing people run into, is in the choice of words they begin with. Many are outputs: health, happiness, wealth. Others are quite broad and need more description: creativity, freedom, organization. Even a word like ‘focus’ is probably too general: What are you going to focus on, and why?

You may say, “It’s a theme, and I know what I mean.” As a coach I’d challenge you on that: Wring out the details and take a good look at them. Are you giving yourself too much wishy-washy wiggle room? Will it be easy for you to abort, and shift your focus day by day? There’s a lot of noise in our world to get distracted by”

You can probably guess where I’m going with this! We all need help with our follow-through, so get your values to help you. That’s actually what they do best.

Choose Values and Verbs as your Inputs and your Words

Roll credits: As we’ve learned from Managing with Aloha, the big deal about values is that they drive our behavior by taking good direction from our self-aware sources.

Your values are the pilot lights of your human goodness, and they start the best fire (energy!) in the actions you choose to take. They are the easiest actions to follow-through with, because they are about you. Your values will reveal you, they fit you, and they celebrate you.

Knowing your personal value-drivers is self-affirming in the most extraordinary way: You learn about yourself, and what’s important to you, and why. You expose your vitality.

Why do you want this learning about you? The more you know about the wonder you are, the closer you get to knowing what you’re meant to do or create: Your Ho‘ohana (intentional work and purpose-driving) will get naturally connected to the work of your legacy.

Reading tip: If MWA has sat on your shelf for a while, open it up to chapter 17 on Nānā i ke kumu for a good review — “Look to your source” for it’s a wonderful place to be.

So do Choose your Words. Speak them often.

Be decisive so you can begin well. Seize January with both hands and with your soul.

Do choose the inputs which are the actions and activities you’ll commit to practicing daily, and allow them to gain traction, and strengthen you with more confidence.

Just be sure your words (or clarifying phrases) are active verbs, and know which of your personal values they are connected to. Beware the wiggle room, and go for that best fit your values will give you.

Fortify your own life, and begin the day-by-day work on the legacy you are meant to give to our world.

We ho‘ohana kākou, and with aloha,

Learn more about value-alignment and value-mapping here: Value Your Month to Value Your Life

Book Jacket for Value Mapping

What’s the meant in Management?

When I look around me I notice: Management is everywhere.

It’s in a President deciding if he should go on vacation as scheduled, or keep working.
It’s in a European country deciding if it can handle bailing out another country.
It’s in a father and mother thinking about becoming car-less and walking more, moving their family where jobs may pay more (or be found at all).
It’s in a shopper wanting to celebrate the holidays with gift-giving, yet hesitating with the realization that ever-deepening debt is the real price paid… She’ll try to make something instead, using her own two hands.
And it’s in a high-school graduate who wonders how society can declare he is now an ‘adult’ when he should know better than anyone else if that’s true or not.

Management is something we all do, for we all need to.
We get drawn to it in spite of ourselves.
Sometimes we’ll plunge into it, sometimes we’ll fall into it, but we always find ourselves there, a place where we ask ourselves, “Now what?”

We manage by thinking, by weighing our options, and by making a myriad of daily decisions, big and small.
We manage by looking outside, by feeling inside, and then mixing the two, whether they mix like oil and water, like red blood cells and white ones, or in layers — like paint and primer.

Curbside Paint

The whole process can get fairly messy, but the time will come where we decide, and we do something (or we don’t, a “nope” word which isn’t really a “stop” word, for it has its own results as well).

Funny word, ‘management’ in the starchy formality of it.
You’d think we’d personalize it more than we do, as steeped into it as we are, and as pervasive as it is.
We talk about a whole plethora of what we manage: Work, budgets, resources, causes, values, ideas, and yes, others, when fact is, all those things are grouped under one umbrella — the one we know as our own life. All that other stuff make up a life and its moving parts.
It’s a case where the smaller moving parts constantly seem bigger than the whole because they are seen as more tangible. Weird.

Which is why we have to find (or figure out) those last four letters of management, the ‘ment’ part, somehow getting them to stop dangling there as an after thought, and get in front for a change.

I think, the ‘ment’ part has to do with intention — with our why, and the journey we each take to discover it, or to magnify it.
Our why is the part which ultimately, will make everything else (what, where, how and who) make sense, make worth, make good, make right.

Our why is what makes us feel everything else matters. When we feel our why is good and right for us, plugged into our spirit, we feel like decent human beings.
Our humanity is something we need.

Far as everyone else is concerned, they believe our why makes us more trustworthy: They want our why to get trumpeted louder, for they like when it’s clear — shiny and more transparent.

So I have a small fix to help: It can help in a big way.

Forget management in the old starchy formality of it, and begin to think of it as managemeant; managing meant that something connected to your why.

Give all those decisions you’ll be making your white magic.
Make managing meaning-full, and get self-managing to be self-managing meant something personally wonderful.
You can even plug managemeant into the auto-correct of your word processing, and have today’s digital wizardry help you, keeping you on track.

Turning management into managemeant will help you keep your managing intentional.

We’ll always just do the manage part, whether deliberately or instinctively.
We kinda have to, in the way we keep going with life.
However, it’s the meant part which will keep us human, and make us happier.

Plumbago skyward

If you feel you’re ready to do even more, tackle this with me.

Working in today’s ‘Knowledge Economy’

In “A Job of Any Merit: Your 3 Options” I asked you to get personally involved in job creation. I asked you to share my essay, and talk about it, so with this post, we continue the conversation.

The options we have now may not be that pretty, and they may not be easy to navigate, but giving up on them doesn’t make any sense. Let’s improve them.

My purpose in outlining them as I did, was to whittle away the overwhelm, and laser-focus current affairs to an individual’s path of action, starting from the situation you may currently be in:

  • Option 1 is for those who still seek a job with an ‘employer’
  • Option 2 is for those who prefer to create their own job, or collection of jobs as their work: They want to be their own employer
  • Option 3 is for those who already have a job of any kind: Now past the primary ‘get a job, any job’ hurdle of options 1 and 2, they have an advantage they can further leverage

It is totally possible for a person to feel all 3 options apply to them, maybe now, maybe later.

Let’s hō‘imi, and consider how a person may move through all 3 options a bit more purposefully.

1, 2, 3: Do all apply to you?

Those who pick option 1 prefer to get employed for the obvious advantages, like a predictable paycheck (you can’t call it a ‘steady’ paycheck anymore). They may be looking for other benefits beyond compensation, even if they’re partial benefits, such as with medical insurance or 401k matching. They thrive in the social and cultural environment of a workplace you physically go to, and they want the opportunity to learn from their employer, and from an industry’s disciplines and network of partnerships. Being employed is still a great option, and it’s not going away totally — nor do we want it to. We want to improve jobs in movements like my own, with Managing with Aloha, and Business Thinking with Aloha.

[On the chance you’re newly visiting my blog, our regular programming here on Talking Story, is for the person who wants a job as a manager: This is the person I wrote Managing with Aloha for, asking that they aspire to being Alaka‘i Managers. My books are listed on this page.]

The current challenge people have in economies globally, is simply that the good jobs which represent worthwhile work are hard to find, and then secure.

Thus, the person who prefers to get employed, may feel they’re forced into newly reckoning with option 2 as well; creating a job of their own. Compensation levels have been decreasing in new job vacancies, and securing employment, even full-time employment, may not be paying the bills. People find they need to earn more. Existing jobs (if they can get them) may pay them sustenance wise, but not so people can get out of debt, hone new skills, and grow toward developing additional income streams or championing other worthwhile causes.

The point I hoped to make with option 2 in writing “A Job of Any Merit: Your 3 Options,” was that there is more possibility within that option beyond entrepreneurship: “Building my own business” is something which can intimidate us in its complexity and risk. We have to expand our vocabulary with this option, and thus, expand our opportunity. Who knows? You may move from feeling forced into this option, to actually starting to want it — in exploring this option, you’ve made the shift from the half-empty to half-full viewpoint. There are benefits here too; they’re just different ones.

Option 3 presented a challenge: If you have a job of any kind at all, you have some degree of leverage, for that job represents an advantage. Now it is time to capitalize on what you have, build on it, and optimize it fully. Turn job into the work of your heart’s desire.

Then pay it forward: Option 3 reminds us of the Golden Rule, and asks you to do for others as you would have them do for you. Don’t make any assumptions in prejudging others who are unemployed; just help them however you can (Did you read this post? “They know how to lead — and be led.”]. Prosperity is a concept of abundance, and we can share the wealth of work dignity freely, knowing that good begets more good. In doing so, we will never negate our own standing; we’ll strengthen it.

Merit and the Ladder of Learning

So if two, or all three job options apply to you, choose your best stance, the one where you will start to concentrate your efforts. My coaching for you, is to focus on that context of merit within your available choices.

Merit is the quality of being particularly good or worthy of your efforts. Taking action where the merit is, becomes the best way we leave the overwhelm, hand-wringing, and frustration of having no agenda behind us.

Those who are starting to emerge as leaders within the Occupy Wall Street movement have recognized this: Public protest is largely a complaint, albeit one which has gotten chronic and cries to be better heard. But complaining only goes so far, and it irritates others along the way, diluting the message. To achieve any resolution we look to its root word, solution, and the leaders emerging have clearer voices: They are starting to articulate courses of definitive action beyond mere protest.

Realistically, you can only do your best work in one option at a time. [In Managing with Aloha we define ‘best work’ as the work of Ho‘ohana intention.]

When we speak of moving forward, and making progress from where you are to where you can be, I see the “Job of Any Merit” options as a kind of ladder you climb, where you can eventually skim the cream of Maslow’s Pyramid up at the top (achieving self-actualization; see the pyramid graphic below).

[In the archives: Consider reviewing Strengths, Values, and that Pyramid. I think Maslow’s “hierarchy of needs” is a helpful way of looking at this too, further framing the conversation with your specific strengths and values.]

Let’s say you have an idea. You want to develop that idea in your near future, for it could be the idea that will generate a new income stream for you:

Option 1 is included in your plan because you want an insider’s view of the industry your idea relates to. You want the ‘real job/real work’ learning which exists there now in the present day, versus the academic learning you’ve done in school, or via books and such. In other words, why reinvent the wheel when it’s a perfectly decent, good wheel now? — start with it as savvy foundation, then improve upon it. Make it relevant to your idea, and tap into the advantages of workplace culture, and the leverage of industry networks while you’re there. I wrote Business Thinking with Aloha for this person in particular, to give them a framework for putting their learning into, versus taking the scattershot/happenstance approach.

Intentional learning like this, whether from an industry-related job or by another means, helps you make important decisions about your future. You make those decisions based on a purpose which evolves (that purpose was probably driving your idea in the first place) but mostly because you have a steadily increasing bank of knowledge about it — you have more clarity. As we prefer saying in Managing with Aloha’s Alaka‘i style of managing, we don’t make decisions impulsively, we go about finding them: Can you see with your ears?

Turn intentional learning into a deliberate habit, and it becomes a skill of acquired wisdom: It is skills mastery at its finest.

You bring this skill with you as you proceed up the learning ladder toward options 2 or 3. As a reminder, option 2 was creating your own job – no employer or other middleman is necessary. Option 3 was creating better jobs and more jobs. Let’s slightly re-phrase those two options in terms of your idea:

Ideas are what will push you up the learning ladder, and up the pyramid of your own needs.

There might be several paths you can take while you evaluate the merits of option 2, which was creating your own jobs, or collection of jobs, via entrepreneurship, freelancing, novel partnerships or other means.

You sort out option 2 to develop additional income streams for yourself, each of which starts with another one of your ideas. “This one relates to outsourcing a service I can provide… this one relates to selling a product I’ve created” this one relates to a new relationship I’ve been cultivating with a possible partner”” etc. You begin to think about doing more creative work beyond anyone else’s definition of ‘job’ and in effect, you begin to break away from anyone else having to do it for you (that ‘middleman‘ I’ve referred to). In Managing with Aloha, this ongoing, lifetime sensibility with work creation, and with lifelong learning, is the value immersion of Ho‘ohana and ‘Imi ola.

As I’ve explained, you may be in the Option 3 effort for yourself at first — for your own job improvement, or to help your own team, department, division or company: You’ll radiate your efforts by building on your successes and increasing both your advantages and your leverage — much like the ripples in a pond, you widen your embrace of partnerships, because now you can. In Managing with Aloha this is the “Language of we” in Kākou, the teaming synergies of Lōkahi, and the community outreach of ‘Ohana and Mālama.

[If you are new to Talking Story, all those Hawaiian value indexes are listed in the right column of the blog.]

This learning ladder is our real Knowledge Economy

This ‘ladder of learning’ connected to the work we actively produce for income, is how I see the practical how-to sensibility of what many scholars, economists, anthropologists and assorted authors have called ‘the knowledge economy.’

YOUR knowledge leverages YOUR ideas too.

From Wikipedia:
The knowledge economy is a term that refers either to an economy of knowledge focused on the production and management of knowledge in the frame of economic constraints, or to a knowledge-based economy. In the second meaning, more frequently used, it refers to the use of knowledge technologies (such as knowledge engineering and knowledge management) to produce economic benefits as well as job creation. The essential difference is that in a knowledge economy, knowledge is a product, while in a knowledge-based economy, knowledge is a tool.

As a coach and a manager, I instinctively get drawn to that last phrase, that knowledge is a tool. Further, it’s a tool we all can have if only we choose to learn actively and not passively.

I’ve mentioned Richard Florida (as author of The Great Reset, my review is here), because I’ve been studying his economic views connected to the urban movement, wherein we work toward applying more ‘metro benefits’ to the suburban sprawl created before the housing crisis imploded, as we’re now realizing it would inevitably do — this study is currently on my own ladder of learning, relevant to an idea I have, which is connected to the work I do.

Florida is best known however, for his writing and speaking on the “creative class.” (Overview on his website.) He says that “this creative class is found in a variety of fields, from engineering to theater, biotech to education, architecture to small business” yet in his current writing he is expanding this more broadly. I think he runs into the same challenge I’d mentioned in regard to entrepreneurship: It’s far too easy for people to quickly say, “I’m not creative, that’s not me.”

As I see it, we’ve all got to dig deeper, give ourselves more credit, and understand just how creative we are, and can always be. Creativity plays out one idea at a time, and you do have ideas, I know you do.

Use the context of merit in worthwhile work to take your idea up the learning ladder. I hope this posting has helped you see your way forward.

Our big ideas don’t have to change the world.
They just have to move it along.
Expect more from your own energies.
KÄ“ia lā ~ What Your Big Ideas Do Best